ABOUT US
Lifestyle Sports Agency (LSA) is a full-service sports management firm dedicated to representing elite athletes, coaches, and sports professionals since 2009. Headquartered in Atlanta, Georgia and Newark, New Jersey, we provide personalized representation backed by strategic expertise, trusted relationships, and an unwavering commitment to our clients' success. Our experienced team of agents, attorneys, and industry professionals works tirelessly to maximize opportunities, protect our clients' interests, and build lasting careers—on and off the field.
OUR PURPOSE
EMPOWERING Athletes. Building Brands. Creating Legacies.
People First Approach
Everything we do is built around understanding your needs and helping you succeed—because when you thrive, so do we.
Long Term Relationships
We’re not just here for the now. We love creating lasting relationships with our clients and growing with them over time.
Proven Process
We bring structure where it counts and adaptability where it matters. Our methods are clear, but always responsive.
Built Different. Driven by Purpose.
OUR STORY
LSA was built on the belief that athletes deserve more than representation—they deserve a partner invested in every aspect of their journey.
We combine elite experience, unmatched relationships, and innovative strategies to unlock opportunities on and off the field.
This is more than business. This is our legacy.
This is Lifestyle Sports Agency.
OUR PARTNERS
We Collaborate with industry leaders and global brands to create opportunity, elevate impact, and building lasting value.